When it comes to sports metadata, it turns out that many
vendors are highly outdated, supplying clients and customers with archaic information.
Others claim to offer “world class” sports data, but is this really the case?
Reviewing the evidence tends to reveal something else entirely. Spoiler alert: it's not accuracy.
Others claim to offer “world class” sports data, but is this really the case?
Reviewing the evidence tends to reveal something else entirely. Spoiler alert: it's not accuracy.
In a recent college football game description, the editorial writer for this TV metadata supplier seemed to think player Nick Chubb would be involved. However, Nick Chubb experienced a season-ending knee injury on October 10 against Tennessee.
— Greg Wallace (@gc_wallace) November 14, 2015
Earlier this year, Tiger Woods and Phil Mickelson were
listed as competitors during the PGA Golf Tour by this metadata business. The
golfers were not at this event.
Think directv needs to update their guide TW and Lefty #missedcutblues pic.twitter.com/gjbq8pC0kW
— One Putt Blunder (@oneputtblunder) January 31, 2015
This television metadata provider seems to be unaware that
Marc Trestman was fired from the Chicago Bears in 2014, and joined the
Baltimore Ravens in January 2015.
Really, @dish? THIS is todays Bears Blitz description? @MattAbbatacola, got a suggestion for a new provider? #DrDeath pic.twitter.com/QHX2r6pJ7P
— Hahn Solo (@TrevorWHahn) September 17, 2015
In this example, a
metadata company believed the Arizona Cardinals were playing the Pittsburgh
Pirates instead of the Chicago Cubs during an important playoff game.
And earlier this week, Wisconsin basketball fans were distressed to discover that this entertainment metadata vendor described the Duke vs. Kentucky game as a “rematch of last year’s national championship” – a glaring error, as Duke battled Wisconsin in that championship.
An accurate listing for that same basketball game, written by experts, looks something like this:
EPIC FAIL @XFINITY double check your description. It's the #CardsvsCubs #NLDS GO #Cubs pic.twitter.com/rLw7lR1R4R
— Michelle B (@BarMich26) October 9, 2015
And earlier this week, Wisconsin basketball fans were distressed to discover that this entertainment metadata vendor described the Duke vs. Kentucky game as a “rematch of last year’s national championship” – a glaring error, as Duke battled Wisconsin in that championship.
— James Misercola (@JMisercolaDBSF) November 18, 2015
An accurate listing for that same basketball game, written by experts, looks something like this:
A Frank N. Magid Associates survey
from September 2015 found that 39% of cord-cutters found sports content as a
reason to return to Pay-TV, while 88% of respondents use a television to view
sports.
With such a high interest in sports, it is integral that
teams, players, coaches and events are reflected accurately on-screen.
Author: Brian Cameron
Image via Shutterstock
Author: Brian Cameron
Image via Shutterstock
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