Entertainment metadata specialists, by admission, are a rare
and distinct breed.
They sweat the details of a cast change in a major sitcom.
They religiously follow the exploits of a reality show to update the
description the very next morning. They can tell the season of a popular drama
by casually examining the cast photo.
In other words, entertainment metadata specialists are
focused. In a variety of ways that make them uniquely suited to provide the
very best data available in the entertainment industry. Here are just a few of
the ways.
1. An entertainment
metadata specialist knows television—so they’re always tuned into the data.
Premiers, season finales, series finales, repacks, social reloads—the seasoned entertainment metadata specialist is no stranger to them.
Premiers, season finales, series finales, repacks, social reloads—the seasoned entertainment metadata specialist is no stranger to them.
A specialist is used to the way television works and they
keep it in mind when dealing with the data. For example, a series finale
shouldn’t have a new episode two months later, should it? That’s something a
specialist would notice.
After all, a series finale and a season finale are two very
different things—and should be treated as such. By a specialist who knows
television inside and out.
2. A specialist knows
networks—because they spend all day networking with TV’s biggest names.
All networks are the same. They all have programs. They all want them displayed and described in the way that best represents their program—so they have a better chance of getting prospective viewers to their channel among the choices available. All networks do a certain amount of the same thing.
All networks are the same. They all have programs. They all want them displayed and described in the way that best represents their program—so they have a better chance of getting prospective viewers to their channel among the choices available. All networks do a certain amount of the same thing.
Yet all networks are different. Some, like a movie network, could
predict their programming months into the future. Others, like a live sports
programming network, have programming which could change weekly or hourly.
An entertainment metadata specialist can provide the best of
both worlds. Because your entertainment metadata specialist should know both
how networks operate in general AND they should know the foibles and
requirements of the specific networks they’re working with.
Or why be a specialist in the first place?
3. A specialist knows
programming—so they enjoy keeping a very tight schedule.
Because an entertainment metadata specialist is likely to have dealt with hundreds, if not thousands, of programs, they’re going to become versed in the various attributes of television programming.
Because an entertainment metadata specialist is likely to have dealt with hundreds, if not thousands, of programs, they’re going to become versed in the various attributes of television programming.
Last-second changes. News items that monopolize previously
scheduled items. Sports events that go into triple overtime. Competition programs where the next week’s
contestants aren’t known until the end of the previous week’s live show. Specialists
are used to all that. And more.
For instance, there’s probably not a programming situation they
haven’t seen in the thousands of daily updates over years and years. But, they’re
ready and awaiting the next challenge.
4. A specialist knows
the shows—so they make sure each one gets star treatment.
Fanatics. We may have mentioned that’s what entertainment metadata specalists are when it comes to television programs.
Fanatics. We may have mentioned that’s what entertainment metadata specalists are when it comes to television programs.
Dr. Who? Don’t get us started. Which of the eleven Dr. Whos
are you talking about? Do you want us to get into that? Really? We could. But
it wouldn’t be pretty.
Suffice it to say, a specialist really knows the shows, so they
really know how to maximize their appeal.
5. A specialist knows
the images—so rich media provides a wealth of riches.
When you deal with the most comprehensive rich media for entertainment library every day, you learn a thing or two about entertainment images.
When you deal with the most comprehensive rich media for entertainment library every day, you learn a thing or two about entertainment images.
Specialists know the difference between a cast photo and a
production still. They’re versed in the difference between a Showcard and a
Movie Poster. And they know when a major cast change will mean new photos and
identity for a show.
Looking up the title of a show and providing a photo isn’t
enough. Checking the season, size, resolution, and any other number of issues
than can affect usage is what a specialist in entertainment metadata does.
Specialization, again, creates rich media content delivery
geared to be picture perfect.
6. A specialist loves
working with entertainment data—and that’s a fact.
They’re not accountants. They don’t do general crop data for the agricultural industry. They’re entertainment metadata specialists. They don’t build hardware. They don’t do anything but one thing.
They’re not accountants. They don’t do general crop data for the agricultural industry. They’re entertainment metadata specialists. They don’t build hardware. They don’t do anything but one thing.
Entertainment metadata. And they do that one thing very,
very well.
So don’t take generic raw data from a shady character on a
street corner. Use a specialist. Totally devoted to your entertainment metadata
needs.
Start by clicking below and speaking with an industry-best
entertainment metadata specialist from FYI.
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